In 2003, as a promotion for the release of the seventh generation Civic, Honda created a series of commercials celebrating the “Civic Nation”. Originally featuring 64 of Southern California’s most aggressively styled Civics, this video seemed to be a sign that Honda was finally ready to accept the massive subculture that had sprung from its humble pedestrian model. And while the days of neon, chrome, and loud body kits have since passed us by, that visual of dozens of Civics rolling deep was bold for the time. The release of the original The Fast and the Furious in 2001 had made tuner culture a nationwide phenomenon, but we didn’t see a mainstream manufacturer really embrace it until Toyota’s creation of the Scion brand in 2002. The Civic Nation commercials, however, connected a new product with the cars that were already on the street. The idea wasn’t so much that you had to go purchase the latest Civic to be hip–that is, it didn’t show a group of nineties-era hatches driving along only to have a fresh new EP Civic Si blow through the center with flaming tires. Rather, the point made was that if you did purchase a new Civic, you became a part of something much larger and much cooler than a frumpy-looking beige sedan would normally allow. Read More
RWB/RAUH-Welt BEGRIFF is a Porsche tuner located in Japan. RWB has combined Japanese and Euro tuning elements, creating the distinct RWB style for Porsche chassis. Starting off as a small countryside body-shop in Chiba-Ken, RAUH-Welt 911′s are are built for both the streets and racing circuits of Japan and now in many other countries. RWB creates only one RWB Porsche for each customer.
I got the call from Canibeat to shoot the new RWB USA demo car while at Wuste in Las Vegas and only had an hour to meet up with them and shoot it before they had to return for the weekend! The extreme temperatures there really pushed my camera to the max hitting 120 degrees on the tarmac! I’ve never been in Vegas either so it was a real challenge to find good spots in a hurry. regardless we hit up a few spots, filmed a little, then let them on their way! Great guys to finally meet and hopefully we see more from them soon!
For those of you who have never been to Canada, the fitment scene is alive and well in Toronto! Fitted Showcase is an annual show hosted by our friends at Stretch & Poke and this year we teamed up with Chris Chu from Backstage Productions to capture the event and all that Canada’s aggressive fitment culture has to offer. Stretch & Poke hosted the first aggressive fitment event in Toronto, and most likely Canada back in 2010. Now in their 3rd year of hosting the event both the number and quality of cars has grown. With over 500 cars packing out Downsview Park this year this looks like an event everyone should look forward to for years to come!
In recent years, the aggressive fitment/stance scene has infected car enthusiasts all over the word in an overwhelming fashion. We have seen this trend explode in North America, Europe, and Japan, while other regions are catching up rapidly: Austrailia, Thailand, even Korea. However, today we are introducing something completely new to us, the Chinese scene. Read More
May 3, 2012
Words By: Andy Carter
For those of you that really love this scene, who always have cars on the brain, I ask you to remember what made you fall in love with this culture. For many of you, it was a family member; you recall spending your childhood helping your father turn wrenches, polish wheels, and prepare his car or truck for whatever show or race was next on the calendar. While my father and grandfathers had a healthy appreciation of automobiles, I don’t think I can necessarily tie my enthusiasm to them though. For me, I remember sitting in high school, bored to tears, thumbing through an issue of Sport Compact Car my friend had just finished. I had a bone stock 1991 Honda Civic sedan at the time and can recall being amazed at the transformations of cars just like mine that unfolded in the pages of that magazine. The synergy of quality photography and design, engaging articles, and most importantly, the cars themselves, sparked something inside of me that has continued to burn for the past ten years.
Formula Drift is finally back in full swing and we’re excited to bring you the coverage. There were plenty of rookies this year that competed in the qualifying but not too many made it to the final 32. Along with the high number of rookies, there were also plenty of crashes too. Nevertheless, it was action-packed and a huge adrenaline rush to watch from the sidelines. Hopefully you get the same rush with our coverage. Read More
I shot this car two weeks before Wekfest San Francisco this year and pulled an all-nighter to finish editing this shoot before I drove up to norcal. The feature was shot for the May 2012 issue of Performance BMW magazine. Here are a couple photos from the shoot. Please support print and get your copy of the feature. It’s out now. And before anyone says anything, the car needs the wing. It’s tracked. Read More
I was browsing Facebook yesterday when the solo image of this bike showed up on my wall, from some of my non-car related friends. I was blown away. I’m by no means a bike enthusiast, but the sleekness of this old Honda CL350 just pushed all the right buttons. Read More
Keith’s super dumped & super cool Honda Accord. Shot in Sin City with special guest Holly Lee.
With the Ruckus scene growing in popularity during the past couple of months, it was within due time that there would be an event to showcase these ‘scoots’. This is where Alpinestars, Standard Functions, and Fatlace stepped in to give the enthusiasts what they wanted and presented the community with “The Ruck Out” event on March 24, 2012. The event was held at the Alpinestars facility in Torrance, CA but before the event all three companies planned out a ride for all the attendee’s. The ride started from the Illest store in Little Tokyo, to Honda’s headquarters in Torrance, CA for a quick pit stop before heading out to the end location at Alpinestars.